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Technology giant %SonyGroup (NYSE: $SONY ) is relaunching %Cryptocurrency exchange %Whalefin, which it purchased from digital lender Amber Group in 2023.

Financial terms of the deal for Sony to acquire Whalefin last year were not made public.

Sony says it now plans to restart and manage the cryptocurrency exchange complete with the launch of a new trading app.

Sony has dabbled in Web 3 and blockchain technologies in the past through investments and partnerships. However, this is its biggest foray into cryptocurrencies.

Sony is best known as a video game maker and the company behind the PlayStation console. The company also makes everything from movies to semiconductors and is one of Japan’s largest going concerns.

In addition to relaunching the Whalefin crypto exchange, Sony has also partnered with the Astar Network for the development of non-fungible tokens (NFTs) to be used in future video games.

Japan has some of the strictest regulations in the world around the trading of cryptocurrencies. Despite that, Sony said it plans to make Whalefin available to investors across the globe.

An exact date for the relaunch of the Whalefin crypto exchange has not been announced.

Sony’s stock has declined 6% in the last 12 months and currently trades at $85.90 U.S. per share.


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