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Investing.com -- Shares of AMC Entertainment Holdings Inc (NYSE:AMC) jumped 20.5% on Tuesday, as U.S. box office revenue over the Memorial Day weekend set a new all-time record of $326.7 million for the top 10 films. The surge comes amid a resurgence in cinema foot traffic, culminating in what AMC described as its highest admissions, food and beverage, and overall domestic revenue in company history.

More than seven million guests visited AMC theaters across the U.S. and at its international ODEON locations during the five-day holiday period. That turnout marked the company’s most attended weekend ever and its strongest five-day performance, reinforcing investors’ confidence in the revival of theatrical exhibition.

The strong performance was fueled by blockbuster debuts, including Walt Disney Company’s (NYSE:DIS) live-action remake of “Lilo&Stitch,” which raked in $183 million by Monday, topping forecasts. Tom Cruise’s latest installment in the “Mission: Impossible” franchise added further momentum, driving record attendance across age groups and demographics.

Adam Aron, AMC’s chairman and CEO, touted the dramatic rebound in the exhibition business. “This past weekend, AMC set new all-time records for admissions revenue, food&beverage revenue, and total revenue at our U.S. theaters,” he said in a statement.

Other theater-centric companies also felt the tailwind from the weekend’s success. Shares of Marcus Corporation (NYSE:MCS) and National CineMedia Inc (NASDAQ:NCMI) Inc. each gained 8.5%, while Imax Corp (NYSE:IMAX) rose 4.4% and Cinemark Holdings Inc (NYSE:CNK) added 2.3%.

AMC has leaned heavily into luxury seating, premium large-format screens, and revamped concession offerings, hoping to deliver a differentiated experience from at-home streaming. “Exceptional filmmaking combined with an exceptional theater-going experience remove the worries of just a few months ago,” said Aron.

The Memorial Day results confirm shifting consumer behavior back toward in-person entertainment despite competition from digital platforms. That sentiment may prove key for industry players looking to sustain operating momentum into the second half of 2025.

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