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- Robinhood adds BNB trading as the token's market cap nears $150 billion

- BNB rises from $500 to $1,350 in 2025 driven by strong Binance Smart Chain activity

- U.S. exchanges show greater openness to Binance-linked digital assets

Robinhood (NASDAQ: $HOOD ) has listed Binance Coin (CRYPTO: $BNB ) on its trading platform, offering access to the fourth-largest digital asset by market capitalization. The update, confirmed on October 22, 2025, gives 27 million funded accounts exposure to BNB shortly after the token surpassed $1,350 for the first time. At the time of listing, BNB traded near $1,070, recording a pullback from its recent peak.

https://x.com/WuBlockchain/status/1980980943633719618

BNB has recorded large gains since early 2025, rising from $500 in February to above $1,300 in October. The growth followed heightened use of BNB-based decentralized applications and strong trading activity across Binance Smart Chain.

PancakeSwap (CRYPTO: $CAKE ), a major decentralized exchange on the BNB network, saw transaction volumes surge during the same period, with some days registering over 100,000 active wallets. The rise in network participation contributed to a market capitalization approaching $150 billion, ranking BNB behind Bitcoin (CRYPTO: $BTC ), Ethereum (CRYPTO: $ETH ), and Tether (CRYPTO: $USDT ).

Growing U.S. Exchange Acceptance

Robinhood's listing follows similar actions from other U.S. platforms. Coinbase recently added BNB to its listing roadmap, signaling increased openness toward Binance-linked assets. For several years, exchanges in the United States were cautious about Binance and its related tokens due to regulatory scrutiny.

The move aligns with Robinhood's growing focus on crypto expansion and digital asset innovation. The company's leadership has identified blockchain-based products and tokenization as key growth areas. Earlier in October, CEO Vlad Tenev described tokenization as a trend that will continue to accelerate, as the firm explores on-chain finance and prediction market integrations. Robinhood processed $8.6 billion in crypto trading volume in August 2025, pointing out its role in the broader shift toward digital asset participation.